PRODUCT
Penn State Hotels Advertising
MEDIUM
Posters, ads, flyers
DESCRIPTION
Project Brief
Create advertising pieces for the following hotels and their restaurants: Nittany Lion Inn, The Dining Room, Whiskers Tavern, The Penn Stater Conference Center and Hotel, The Gardens Restaurant, and Legends Pub.
Approach
The Penn State hotels and restaurants advertise together as well as independently. As such, consistent elements and type are utilized to bring continuity to the varying identities and each advertisement’s purpose. The most recognizable element is the headline type of each piece, set in Futura, sometimes overlapping to add to it’s dynamic quality.
Outcome
The hotels and restaurants have seen increased sales, and in four years have quadrupled their number of ads placed.
PRODUCT
Penn State Hotels Advertising
MEDIUM
Posters, ads, flyers
DESCRIPTION
Project Brief
Create advertising pieces for the following hotels and their restaurants: Nittany Lion Inn, The Dining Room, Whiskers Tavern, The Penn Stater Conference Center and Hotel, The Gardens Restaurant, and Legends Pub.
Approach
The Penn State hotels and restaurants advertise together as well as independently. As such, consistent elements and type are utilized to bring continuity to the varying identities and each advertisement’s purpose. The most recognizable element is the headline type of each piece, set in Futura, sometimes overlapping to add to it’s dynamic quality.
Outcome
The hotels and restaurants have seen increased sales, and in four years have quadrupled their number of ads placed.
PRODUCT
Penn State Hotels Advertising
MEDIUM
Posters, ads, flyers
DESCRIPTION
Project Brief
Create advertising pieces for the following hotels and their restaurants: Nittany Lion Inn, The Dining Room, Whiskers Tavern, The Penn Stater Conference Center and Hotel, The Gardens Restaurant, and Legends Pub.
Approach
The Penn State hotels and restaurants advertise together as well as independently. As such, consistent elements and type are utilized to bring continuity to the varying identities and each advertisement’s purpose. The most recognizable element is the headline type of each piece, set in Futura, sometimes overlapping to add to it’s dynamic quality.
Outcome
The hotels and restaurants have seen increased sales, and in four years have quadrupled their number of ads placed.
PRODUCT
Penn State Hotels Advertising
MEDIUM
Posters, ads, flyers
DESCRIPTION
Project Brief
Create advertising pieces for the following hotels and their restaurants: Nittany Lion Inn, The Dining Room, Whiskers Tavern, The Penn Stater Conference Center and Hotel, The Gardens Restaurant, and Legends Pub.
Approach
The Penn State hotels and restaurants advertise together as well as independently. As such, consistent elements and type are utilized to bring continuity to the varying identities and each advertisement’s purpose. The most recognizable element is the headline type of each piece, set in Futura, sometimes overlapping to add to it’s dynamic quality.
Outcome
The hotels and restaurants have seen increased sales, and in four years have quadrupled their number of ads placed.
PRODUCT
Penn State Hotels Advertising
MEDIUM
Posters, ads, flyers
DESCRIPTION
Project Brief
Create advertising pieces for the following hotels and their restaurants: Nittany Lion Inn, The Dining Room, Whiskers Tavern, The Penn Stater Conference Center and Hotel, The Gardens Restaurant, and Legends Pub.
Approach
The Penn State hotels and restaurants advertise together as well as independently. As such, consistent elements and type are utilized to bring continuity to the varying identities and each advertisement’s purpose. The most recognizable element is the headline type of each piece, set in Futura, sometimes overlapping to add to it’s dynamic quality.
Outcome
The hotels and restaurants have seen increased sales, and in four years have quadrupled their number of ads placed.
PRODUCT
Penn State Hotels Advertising
MEDIUM
Posters, ads, flyers
DESCRIPTION
Project Brief
Create advertising pieces for the following hotels and their restaurants: Nittany Lion Inn, The Dining Room, Whiskers Tavern, The Penn Stater Conference Center and Hotel, The Gardens Restaurant, and Legends Pub.
Approach
The Penn State hotels and restaurants advertise together as well as independently. As such, consistent elements and type are utilized to bring continuity to the varying identities and each advertisement’s purpose. The most recognizable element is the headline type of each piece, set in Futura, sometimes overlapping to add to it’s dynamic quality.
Outcome
The hotels and restaurants have seen increased sales, and in four years have quadrupled their number of ads placed.
PRODUCT
Penn State Hotels Advertising
MEDIUM
Posters, ads, flyers
DESCRIPTION
Project Brief
Create advertising pieces for the following hotels and their restaurants: Nittany Lion Inn, The Dining Room, Whiskers Tavern, The Penn Stater Conference Center and Hotel, The Gardens Restaurant, and Legends Pub.
Approach
The Penn State hotels and restaurants advertise together as well as independently. As such, consistent elements and type are utilized to bring continuity to the varying identities and each advertisement’s purpose. The most recognizable element is the headline type of each piece, set in Futura, sometimes overlapping to add to it’s dynamic quality.
Outcome
The hotels and restaurants have seen increased sales, and in four years have quadrupled their number of ads placed.
PRODUCT
Penn State Hotels Advertising
MEDIUM
Posters, ads, flyers
DESCRIPTION
Project Brief
Create advertising pieces for the following hotels and their restaurants: Nittany Lion Inn, The Dining Room, Whiskers Tavern, The Penn Stater Conference Center and Hotel, The Gardens Restaurant, and Legends Pub.
Approach
The Penn State hotels and restaurants advertise together as well as independently. As such, consistent elements and type are utilized to bring continuity to the varying identities and each advertisement’s purpose. The most recognizable element is the headline type of each piece, set in Futura, sometimes overlapping to add to it’s dynamic quality.
Outcome
The hotels and restaurants have seen increased sales, and in four years have quadrupled their number of ads placed.
PRODUCT
Penn State Hotels Advertising
MEDIUM
Posters, ads, flyers
DESCRIPTION
Project Brief
Create advertising pieces for the following hotels and their restaurants: Nittany Lion Inn, The Dining Room, Whiskers Tavern, The Penn Stater Conference Center and Hotel, The Gardens Restaurant, and Legends Pub.
Approach
The Penn State hotels and restaurants advertise together as well as independently. As such, consistent elements and type are utilized to bring continuity to the varying identities and each advertisement’s purpose. The most recognizable element is the headline type of each piece, set in Futura, sometimes overlapping to add to it’s dynamic quality.
Outcome
The hotels and restaurants have seen increased sales, and in four years have quadrupled their number of ads placed.
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